4/2/2023 0 Comments Star wars costumesFor one, costumes were and still are typically ordered by retailers months in advance, and retailers largely stuck with proven properties like Batman and Dracula. Fans looking for costumes so they could dress as Luke Skywalker, Darth Vader, Chewbacca, Princess Leia, C-3PO, or R2-D2 were given a quick reality check. The scene at Halloween was hardly any better. While Kenner agreed to make action figures, they were in no hurry to have them ready for the holiday 1977 season and wound up selling an empty box with a voucher for toys to come. Sunset Boulevard/GettyImagesīefore the film’s release, however, few people shared Lucas’s enthusiasm. 'Star Wars' ignited a Halloween costume craze. Star Wars and its sequels became modern mythology, rewriting the rules for both blockbusters and licensing tie-in opportunities. To achieve his goal of creating a serial adventure, Lucas assembled effects artists at his newly-founded Industrial Light and Magic, enlisted John Williams for the score, and convinced 20th Century Fox his ambition would eventually make sense. The tortuous production history of Star Wars is well-traveled movie lore. But kids and adults wouldn’t be discouraged so easily, even if dressing as their favorite Jedi or Sith would require some creative solutions. ![]() Owing to unforeseen demand and low inventory, there was a severe shortage of all things Star Wars that Halloween. In fact, I’m sold out now through Christmas, but most of the merchants say they’ll take the Star Wars masks no matter when I deliver them.” “I can’t make most of my Halloween deliveries. “We can’t keep up with the demand,” an exasperated Post told The St. But while Post figured the license would be worthwhile, he had no idea it would become the most successful film in history up to that point-or that Halloween 1977 would be a Star Wars bonanza. The designs of the aliens, robots, and villains of George Lucas’s space opera were ideal for Post, who made high-quality rubber costume masks. In the spring of 1977, Post, a commercial mask maker and owner of Don Post Studios, obtained the license for a forthcoming 20th Century Fox release titled Star Wars. ![]() The problem was he didn’t have nearly enough of them. ![]() Don Post had the droids everyone was looking for.
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